Online Marketing Conferences, Expos & Summits in New Zealand & Australia 2017

conferences-expos-2016Online marketing events in New Zealand and Australia are continually improving with speakers, topics and training getting better and better every year as well as the sheer number of events rapidly rising. 2017 is set to be no different with a huge lineup covering everything from SEO to B2B Marketing for you to attend, learn from and network at.

Below is a list of my favourite conferences, expos, forums and events that are on in 2017. This list is by no mean exhaustive so if I have missed any that you are attending, you’ve spotted one on Meetup.com or if you are hosting one yourself please let me know in the comments.

Continue Reading

Online Marketing Conferences, Expos & Summits in New Zealand & Australia 2016

NEW: Check out my 2017 guide here.

conferences-expos-2016Online marketing events in New Zealand and Australia are continually improving with speakers, topics and training getting better and better every year as well as the sheer number of events rapidly rising. 2016 is set to be no different with a huge lineup covering everything from SEO to Programmatic Buying for you to attend, learn from and network at.

Below is a list of my favourite conferences, expos, forums and events that are on in 2016. This list is by no mean exhaustive so if I have missed any that you are attending, you’ve spotted one on Meetup.com or if you are hosting one yourself please let me know in the comments.

Continue Reading

Online Marketing Conferences, Expos & Forums in New Zealand & Australia 2015

NEW: Check out my 2017 guide here.

Last year was a big year, with the launch of Facebook Remarketing and self-service Twitter advertising being the highlights for me. With online marketing rapidly changing and new products constantly launching, this year is likely to be no different. Keeping educated on the latest in online marketing is key to maximising your ROI and staying one step ahead of your competitors with conferences, expos and forums an ideal way to learn.

Continue Reading

How To Track The Online Results Of Your Offline Advertising

Whilst a marketing manager used to spread budgets widely to obtain greater marketing penetration this has now been replaced by a new age of data driven marketing strategists who allocate budgets purely based on performance. To work out the performance of each marketing channel marketers must rely on tracking, but how can you accurately track offline marketing activities?

Continue Reading