14 Ways To Monetise Your Content & Maximise Your Profit

buy-sell-earningsSo you’ve build a great website full of content, mastered SEO and the visitors are trickling in. You only have one problem – you aren’t making money from it. But where do¬†you start? Well firstly, this article is talking to sites that are purely set up to make money from content – think online magazines, news publishers or even small do-it-yourself gardening guides. If you have a website for your business and you are regularly posting content to a blog, this article is not for you, as you have already monetised your website in the form of generating leads or eCommerce sales and adding advertising to your content will likely hurt your main website focus.

If however you are creating great content and its generating a lot of website traffic in the process there are plenty of options to turn your website into a money generating machine. As with everything online there are some clear top performers and some that will get you little return for your effort. I will go into detail on some of the best monetisation options below:

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Increasing Your SEO Rankings on Mobile Devices

On 11 June 2013, Google announced that it would be taking a tough stance on which websites it ranked in smartphone search results. Essentially, this change means that if you don’t have a mobile optimised website you will find it difficult to increase your rankings in the future on one of the fastest growing search platforms – mobile devices.

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A Quick Guide to Googles Algorithm Updates

The past two years have seen an increase in the number of updates to Google’s search engine ranking algorithm, and these updates have had a huge effect on rankings and the SEO industry. If you are working on a website which has been hit by an update and has lost its ranking and traffic one of the first things you should do is determine exactly what updates have caused your ranking declines. To help you do this I have put together a quick guide to all of the major updates and exactly what the update aimed to do.

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10 Videos From Matt Cutts You Need To See

Matt Cutts is the head of the Webspam team at Google, and it is his teams job to ensure that Google continues to rank the highest quality sites whilst keeping low quality or spam sites out of the search results. Matt is a frequent blogger and regularly releases videos which help webmasters understand how Google ranks websites and dispells common myths or rumours heard in the online marketing world. Whilst it is important to remember who Matt Cutts works for when watching these videos, there are some useful learnings. Here are my top ten videos you need to watch:

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Is SEO’s Popularity Fading?

It has been a rocky year for the SEO community with some harsh Google Algorithm updates putting a stop to low quality SEO techniques and causing many website’s rankings to drop due to past link building. These changes, which include the Penguin and Panda update, have led many news outlets to report that SEO is dead but is it really? For a service or industry to die, the popularity of it amongst consumers needs to decrease.

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